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Your 3 Small Business Resolutions for 2020

  1. Delegation and Communication

Do you find yourself struggling to keep on top of everything within your business? As a small business owner, there is certainly plenty to do and only so many hours in a day, which can feel overwhelming. A lot of business owners feel delegation can be difficult as it takes some effort when organising efficiently and feel it can require a loss of control when allocating work that they usually overlook to others. Providing new methods of communication, allocation and training to staff can relieve over-working stress enabling you and your team to work smarter – communication is key when operating a business. Try looking into work management platforms with your team to help with organising your delegation, we recommend looking into:

  •  Asana (asana.com) -‘Asana is the work management platform teams use to stay focused on the goals, projects, and daily tasks that grow business. See how your team can structure work to turn all your goals into workable plans.’
  •  Trello (trello.com/en-GB) – ‘Trello is the easy, free, flexible, and visual way to manage your projects and organize anything, trusted by millions of people from all over the world.’
  • Workfront (workfront.com/en-gb) – ‘Balance priorities and get more work done right, giving your marketing team the tools to deliver their best, most creative work faster than ever.’
  1. Strategise and Organise your Online Marketing

How organised is your online marketing? Marketing online is key for your business, as it can increase your visibility, help you to connect with customers, keep up with competition and much more. Ways of organising your marketing could be –

  • Starting a weekly schedule for social media posts (this can include Facebook, Twitter, Instagram or LinkedIn depending on your target audience). Try using Hootsuite (hootsuite.com), an online platform where you can easily schedule all your social media posts from separate accounts and save time managing your content.
  • Boosting your business on google by using Google My Business. Adding pictures, posts and events regularly can help improve your google page statistics (you can analyse your page interactions by using Google Analytics).
  • Updating or redesigning your company’s website can have great impact on your visual appeal and first customer impressions. Making sure your content is mobile friendly should be a priority as 52.2% of all website traffic worldwide was generated through mobile phones in 2018.
  1. Building Business Relationships

Small business is all about networking, building relationships and seeking new opportunities. Networking boosts your personal growth and business development in several ways, some of these can include – finding new inspiration, word-of-mouth recommendations, identifying new market opportunities, finding good suppliers, building partnerships and sharing of business experience/knowledge.

Look into networking events happening in or surrounding Essex here – https://www.eventbrite.co.uk/d/united-kingdom–essex/networking. Don’t forget to bring your business cards!

 

Are you looking to advance or develop your business in other areas, or just seeking overall improvement? Get in touch with Colbea by calling 01206 548833 to arrange a fully-funded business advice session with one of our expert advisors.

You can also visit colbea.co.uk/business-training to view our variety of upcoming training courses.

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Colbea CENTRAL Colchester

1 George Williams Way

Colchester

Essex

CO1 2JS

Call: 01206 548 833

Email: enquiries@colbea.co.uk

Hours: 8:30AM – 5:30PM Mon-Fri

Colbea NORTH Colchester

340 The Crescent

Colchester

Essex

CO4 9AD

Call: 01206 848 420

Email: enquiries@colbea.co.uk

Hours: 8:30AM – 5:30PM Mon-Fri

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